KCRW Music Mine -- Music discovery and exploration app for the iPhone -- Free
The KCRW Music Mine for iPhone
From quick discovery to deep exploration, the app takes listeners on an audio adventure of artists handpicked by tastemakers at the LA public radio station.
The app was developed by Public Radio Exchange (PRX), designed by Roundarch using The Echo Nest's powerful music intelligence platform.
KCRW has long been known as a station that breaks new artists and the app brings the same spirit to users. Songs are updated daily in tandem with KCRW's on-air playlists, which are hand picked by the station's world-famous DJs. Music Mine was developed in partnership with the Public Radio Exchange (PRX).
"We have always imagined Music Mine would be launched on the iPhone, especially given its success on iPad and Spotify. Our goal is to make KCRW's brand of music discovery as portable and accessible as possible, with a human touch," says KCRW Director of Web & Mobile Development Nathan Lubeck. "It's like having your personal KCRW DJ in your pocket."
The app also includes full shows by DJs, video from in-studio performances from KCRW's flagship music program Morning Becomes Eclectic and access to Eclectic24, KCRW's acclaimed all music stream.
"KCRW and PRX share a vision for connecting talented artists with audiences beyond broadcast," says Jake Shapiro, CEO of PRX. "Music Mine is a shining example of what stations with a passionate purpose and curatorial prowess can achieve in the competitive mobile market."
The special format of Music Mine allows users who don’t have a lot of time to put together their own listening experience without being overwhelmed by options. Listeners who want to delve into the world of KCRW playlists, Eclectic24 and MBE in-studio live performance videos can do so, through an paired down Music Mine interface designed specifically for the iPhone.
“It’s time to dispel the traditional notions of what radio is, and start imagining what radio can be. It’s not just about tuning in anymore,” says KCRW Director of Digital Content Strategy Betsy Moyer. “KCRW is putting the power in the hands of the listener.”
Music Mine for iPhone is the most recent example of KCRW's continued investment in digital programming and multi-platform distribution. Mobile app development and distribution partnerships are key aspects of KCRW's goal to be wherever the audience is. In the last year, the station has launched digital-only programs like, "This...Is Interesting" hosted by Left, Right and Center's Matt Miller and "The Organist," a collaboration with San Francisco publishing house McSweeney's. Partnerships with streaming services like iHeartRadio, Spotify and TuneIn has put KCRW in a unique position among public radio stations.
KCRW 89.9FM, licensed to Santa Monica College, is National Public Radio's flagship station for Southern California. The Los Angeles-based nonprofit represents cutting edge radio at its best, presenting an eclectic mix of independent music, news, talk and arts programming. The terrestrial signal serves Los Angeles, Orange, Ventura Counties, as well as parts of San Diego, San Bernardino, Kern, and Santa Barbara Counties and the greater Palm Springs area. KCRW’s programming is internationally renowned and available worldwide via KCRW.com, including three streaming channels, 27 podcasts and archives of our locally-produced programs and live band performances. Hear KCRW music online, all the time, on the ALL music stream Eclectic24.
PRX is an award-winning nonprofit public media company, harnessing innovative technology to bring compelling content to millions of people. We operate public radio’s largest distribution marketplace (http://www.prx.org) and create cutting-edge apps, including KCRW Music Mine, Public Radio Player, This American Life, and major station apps including WBUR Boston. PRX is supported by independent producers and stations, the Corporation for Public Broadcasting, the National Endowment for the Arts, the Ford Foundation, the John D. and Catherine T. MacArthur Foundation, and the Knight Foundation.
About The Echo Nest:
The Echo Nest powers smarter music applications for leading media companies and thousands of independent developers, with a customer base that reaches over 100 million music fans every month across over 200 applications. With the world's only machine learning system that actively reads about and listens to music everywhere on the web, The Echo Nest opens up the largest repository of dynamic music data in the world – over 5 billion data points on over 30 million songs -- to help developers re-shape the experience of playing -- and playing with -- music. The Echo Nest was co-founded by two MIT PhDs. Investors include Matrix Partners, Commonwealth Capital Ventures, and three co-founders of MIT Media Lab.
KCRW for iPad.
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