Big Gulp to Blockbuster
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Jim Keyes was the former CEO of 7-11 stores. Now he's applying the lessons of the Big Gulp to the small screen at the troubled video-rental giant Blockbuster. Plus, Variety game reviewer Ben Fritz asks, "Why are hardcore video gamers so sensitive?" And good agentry with writer and producer Rob Long.
- Jim Keyes: Chief Executive Officer, Blockbuster
- Ben Fritz: Technology Reporter, Variety, @benfritz
- Rob Long: Host of Martini Shot
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