FROM Jonathan Bock
Marketing Movies to Christians and Gays Hollywood studios make use of specialty marketing firms to reach a variety of niche audiences. We look at the case studies of Magic Mike and The Blind Side. Craig Karpel of the Karpel Group increased awareness for Magic Mike in the gay community through street teams and boys' nights out events at clubs, while Jonathan Bock of Grace Hill Media promoted The Blind Side by creating sermon outlines complete with clips of the movie for pastors to preach from in church.
Terrorism in London: Lessons for the US This weekend’s terrorist attack in London left seven people dead and almost 50 injured. London police fatally shot the attackers, and ISIS claimed responsibility.
Previewing James Comey's blockbuster testimony Former FBI director James Comey testifies Thursday in front of the Senate Intelligence Committee, but his opening statement has been released. In it, he says he felt pressured by Donald Trump to declare loyalty to him and publicly clear him of any wrongdoing in the Russia investigation.