Dieter Rams

Hosted by

Before Jony Ive there was Dieter Rams, creating hundreds of pristine and accessible products for German electronics and appliance company Braun A.G. His influence lives on in Ive's designs for Apple and, now in his eighties, he remains a hero to many young product designers. Rams talks about his work and the importance of smart entrepreneurs to good design.

Credits

Guest:
Dieter Rams - architect and designer

Host:
Frances Anderton