The Power of Social Networking

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Los Angeles Sheriff's deputies say five kids with red hair and freckles may have been victims of “Kick a Ginger Day” at the A.E. Wright Middle School in Calabasas. Nobody was seriously injured and no arrests have been made, but the incident has drawn attention to Facebook and an episode of the TV show South Park.



  • Donald Zimmering - Superintendent, Las Virgines Unified School District
  • Hogan - middle school student
  • B.J. Fogg - Founding Director, Stanford University's Persuasive Technology Laboratory


Warren Olney