About Pledgedrives

Welcome to the Winter Subscription Driveweb center. We hope you are here to see how we can work together to promote your business and keep YOU, KCRW and PUBLIC RADIO strong and growing.

KCRW is one of the largest and most respected public radio stations in the country. Heard by over 500,000 listeners in eight counties each week, KCRW is Southern California’s flagship NPR station, reaching the decision-makers, the creative community and the active and involved members of the greater Los Angeles area.

It's easy to reach this desired audience. All you do is donate gift certificates and we promote you on the air. We write a script about your business. Then, during our membership drive, KCRW’s on-air personalities read the script to encourage listeners to call up and pledge money in exchange for membership and your gift certificates. The more you donate, the more airtime you’ll receive and the more you are heard supporting KCRW! Studies have shown that 80% of public radio listeners assert that a business’ support of public radio positively impacts where they direct their purchasing.

If you believe in KCRW, please show your support with the important role you can have in our fundraising efforts. We’ll provide you with the KCRW members that appreciate your support of our exciting programming and vital news reporting.

The Winter Subscription Drive begins January 29, 2010 and continues on-air for eleven days. Due to the popularity of this promotion, openings are limited. We must confirm your participation by Tuesday, December 1, 2009. Please contact us via email or call (310) 314-4641 and we'll send you a sign-up form.

Please join us for this energizing, successful, cash-free and tax-deductible way to promote your business and support KCRW! Please browse the site for additional information. Thank you for your interest.

Sincerely,

Beth Topping
Premium Manager

Pamela Buchignani
Premium Coordinator