Finding 'Salt;' Marketing 'Inception'
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Behind every filmmaker stands an assistant. We talk with Bea Sequeira, the former assistant to Phillip Noyce, director of Patriot Games and Clear and Present Danger, who read scripts for four years until finally finding his latest project, Salt. Sequeira talks about being a script reader and working in the shadows as an assistant. Then Michael Tritter, Senior VP for Interactive Marketing at Warner Brothers, gives us the back story on the stealth marketing campaign for Inception.
- Bea Sequeira: former assistant to director Philip Noyce
- Michael Tritter: Senior VP of Interactive Marketing, Warner Bros
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