The Business
Radius Puts Summer Indies in Theaters and Your Living Room
Tom Quinn, co-president of Radius-TWC, explains his multi-platform distribution plan for the sci-fi thriller Snowpiercer; director Charlie McDowell and actor and producer Mark Duplass share why they went the ultra-VOD release route with their movie The One I Love.
Radius, the boutique label of The Weinstein Company, is known for their multi-platform distribution strategy. We look at two Radius films from this summer, Snowpiercer, and The One I Love. The co-president of Radius Tom Quinn tells us why Snowpiercer went to VOD very quickly after a small theatrical release, and Charlie McDowell and Mark Duplass say putting their movie The One I Love on VOD first helped build a fan base that would thoughtfully market the mysterious indie for them.
Images courtesy Radius-TWC.