The company says any deal will be contingent on allowing 89-year-old Hugh Hefner to live in the home until he dies.
The main house has 29 rooms, vast lawns, lush gardens, aviaries and a tennis court. It’s also one of the few homes in L.A., with a zoo license.
Now, $200 million is a whole lot of money, even in Holmby Hills. It’s way more than what other properties in the area have fetched recently. And the main residence is not in great shape – some Realtors call it a teardown. Playboy is evidently hoping that the famed property – home to some of L-A’s wildest parties over the years – will bring a premium because of its status as a palace of Hollywood hedonism.
The listing of the Playboy Mansion comes months after the company announced that it’s getting rid of most nudity as part a makeover intended to attract a younger audience.
The magazine has seen its circulation dip to about 800,000, down from a high of 5.7 million in the 1970s. Soft-core magazines apparently just don’t cut it in a world of Internet porn. The March edition of Playboy will be the first in decades without full nudity.