Battle for the Bottom: TOTO, Kohler and the Luxury Toilet

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"Is the world ready for a toilet with its own foot warmer, heated seat, bidet washlet and built-in music system, all controlled by a touch-screen remote?" That's the question being asked by American company Kohler as it launches its Numi luxury toilet on a market dominated by Japan's TOTO. We talk about the PR blitz to woo affluent customers away from the analog loo, and hear how this fits into visions of the Future City at Little Tokyo Design Week.

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Host:
Frances Anderton