Hollywood Breakdown
At the Broadcast Upfronts, What's Old Is New Again
Even in the face of a changing television industry, the broadcast networks are still the biggest game in town. Advertisers will do more than $9 billion worth of business at this year's upfront presentations in New York.
By Kim Masters • • 3m ListenWhen the broadcast networks gathered advertisers at this year's upfronts to give them a taste of the new TV shows coming in the fall, there were a lot of familiar titles. McGyver, Lethal Weapon and Taken, were just some of the intellectual property being resurrected for a new TV show. Audiences responded well to dramas like ABC's Designated Survivor and 24: Legacy, and NBC's comedy The Good Place. On the other end of the spectrum, people seemed unsure about Imaginary Mary and Downward Dog, both on ABC.
