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Back to Press Play with Madeleine Brand

Press Play with Madeleine Brand

Can Apple’s new AI software reverse iPhone sales slump?

With the launch of its new, artificial intelligence-powered iPhone 16, Apple is hoping to boost smartphone sales, which have been sluggish lately.

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    By Madeleine Brand • Sep 10, 2024 • 1 min read

    With the launch of its new, artificial intelligence-powered iPhone 16, Apple is hoping to boost smartphone sales, which have been sluggish lately.

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      Madeleine Brand

      Host, 'Press Play'

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      Sarah Sweeney

      Vice President of Talk Programming, KCRW

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      Stephen Gregory

      Managing Editor, Press Play

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      Producer, Press Play

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      Tripp Mickle

      New York Times technology reporter covering Apple

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