Listen Live
Donate
 on air
Schedule

KCRW

Read & Explore

  • News
  • Entertainment
  • Food
  • Culture
  • Events

Listen

  • Live Radio
  • Music
  • Podcasts
  • Full Schedule

Information

  • About
  • Careers
  • Help / FAQ
  • Newsletters
  • Contact

Support

  • Become a Member
  • Become a VIP
  • Ways to Give
  • Shop
  • Member Perks

Become a Member

Donate to KCRW to support this cultural hub for music discovery, in-depth journalism, community storytelling, and free events. You'll become a KCRW Member and get a year of exclusive benefits.

DonateGive Monthly

Copyright 2025 KCRW. All rights reserved.

Report a Bug|Privacy Policy|Terms of Service|
Cookie Policy
|FCC Public Files

Back to Press Play with Madeleine Brand

Press Play with Madeleine Brand

Is Personalized Medicine Safe?

Silicon Valley startups are marketing blood tests they say empower consumers. Some companies say their tests can detect everything from high cholesterol levels to serious diseases. But many medical professionals are concerned about the accuracy of these tests. We discuss the proliferation and safety of direct-to-consumer medical testing.

  • rss
  • Share
By Madeleine Brand • Jun 20, 2016 • 1 min read

Silicon Valley startups are marketing blood tests they say empower consumers. Some companies say their tests can detect everything from high cholesterol levels to serious diseases. But many medical professionals are concerned about the accuracy of these tests. We discuss the proliferation and safety of direct-to-consumer medical testing.

  • https://images.ctfassets.net/2658fe8gbo8o/AvYox6VuEgcxpd20Xo9d3/769bca4fbf97bf022190f4813812c1e2/new-default.jpg?h=250

    Madeleine Brand

    Host, 'Press Play'

  • https://images.ctfassets.net/2658fe8gbo8o/AvYox6VuEgcxpd20Xo9d3/769bca4fbf97bf022190f4813812c1e2/new-default.jpg?h=250

    Matt Holzman

    Producer, 'The Document'

  • https://images.ctfassets.net/2658fe8gbo8o/AvYox6VuEgcxpd20Xo9d3/769bca4fbf97bf022190f4813812c1e2/new-default.jpg?h=250

    Anna Scott

    Former KCRW Housing and Homelessness Reporter

  • KCRW placeholder

    Jolie Myers

    Managing Producer, 'Press Play'

  • KCRW placeholder

    Pieter Cohen

    Harvard Medical School

  • KCRW placeholder

    Gil Blander

    InsiderTracker

    News
Back to Press Play with Madeleine Brand