Press Play with Madeleine Brand
The science behind making a hit
The Mona Lisa, Star Wars, and the song “Rock Around the Clock” are all hits. But why? There’s luck but also a science behind creating hits. A new book explains: “Hit Makers: The Science of Popularity in an Age of Distraction.”
The Mona Lisa, Star Wars, and the song “Rock Around the Clock” are all hits. But why? There’s luck but also a science behind creating hits. A new book explains: “Hit Makers: The Science of Popularity in an Age of Distraction.”