The Luxury Cachet of… Detroit?

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“Made in the USA” sells these days, but “Made in Detroit” may sell even better.  That’s the lesson of Shinola — based in a city famous for decay and depopulation — but selling luxury products to upscale consumers in places like Palm Beach and Beverly Hills.  Karen Heller covers business and style for the Washington Post.

Credits

Guest:
Karen Heller - Washington Post - @kheller

Host:
Warren Olney

Producer:
Jenny Hamel