Donald Trump is the epitome of "victoriotic." That's when a person is prone to excessive boasting and self-praise for achievements large, small and not-at-all. In short, "over-victorious" behavior. If you've never heard of "victoriotic" it's probably because it was just made up by the son of Zócalo Public Square columnist Joe Mathews. Joe says it's a fitting word for California, where everyone from Silicon Valley tech moguls and Hollywood producers to the governor and the 12-year-old down the block can't wait to tell you how great they are. And, yes, Joe admits he's also guilty of a victorioticism or two.