Jean-Pierre Dubé

Professor of Marketing at University of Chicago’s Booth School of Business

Jean-Pierre Dubé on KCRW

The gift-giving season is officially here. For many retailers right now, strong holiday sales could be a lifeline after a year ravaged by the coronavirus pandemic.

The future of shopping: Which retailers will likely survive and which may not?

The gift-giving season is officially here. For many retailers right now, strong holiday sales could be a lifeline after a year ravaged by the coronavirus pandemic.

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