Jeff Zarrinnam

chairman of the Hollywood Sign Trust

Jeff Zarrinnam on KCRW

This year marks the 100th anniversary of the Hollywood Sign. It’s been at the center of scandals, PR stunts, and more during its time perched up on Mount Lee.

Hollywood Sign turns 100. Gimmicky nature reflects LA history

This year marks the 100th anniversary of the Hollywood Sign. It’s been at the center of scandals, PR stunts, and more during its time perched up on Mount Lee.

from Greater LA

This year marks the 100th anniversary of the Hollywood Sign. It’s been at the center of scandals, PR stunts, and more during its time perched up on Mount Lee.

PR scandals and the test of time: Hollywood Sign celebrates 100 years

This year marks the 100th anniversary of the Hollywood Sign. It’s been at the center of scandals, PR stunts, and more during its time perched up on Mount Lee.

from Greater LA

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