Jonathan Bock

Grace Hill Media

Guest

Founder and president of Grace Hill Media, a faith-based marketing firm

Jonathan Bock on KCRW

Hollywood studios make use of specialty marketing firms to reach a variety of niche audiences. We look at the case studies of Magic Mike and The Blind Side.

Marketing Movies to Christians and Gays

Hollywood studios make use of specialty marketing firms to reach a variety of niche audiences. We look at the case studies of Magic Mike and The Blind Side.

from The Business

More from KCRW

The Peanut Butter Falcon is a certified feelgood film that has no use for naked tenderness, disability sentimentality or full-frontal sweetness.

from Film Reviews

Actor Matt Bomer on getting comedic in "Papi Chulo".

from The Treatment

Edward Goldman talks about fond art memories from hosting KCRW’s  Art Talk  for 31 years.

from Art Talk

Edward Goldman talks about plenty of sex and drama at the exhibition of British artist Sarah Lucas at the Hammer Museum.

from Art Talk

This is Rob Long, and I got an “new email address” message that has the wrong email, and it’s emblematic of a bedrock truth about the entertainment industry: it was better when it was…

from Martini Shot

Literary legends Captain Ahab and Captain Nemo are pitted against each other by real life engineer Isambard Kingdom Brunel in Howard Rodman’s  The Great Eastern.

from Bookworm

The two parts of the Redstone media empire are on the verge of becoming one. Again. CBS and Viacom were split apart in 2006, and by the looks of things, will soon be reunited.

from Screengrab

Quentin Tarantino's "Once Upon a Time...in Hollywood" seduces you, in the spirit of its once-upon-a-time title.

from Film Reviews

KCRW and Film Independent invite you to an advance screening of Official Secrets from IFC films.