Matthew Perpetua

Fluxblog

Guest

Former Director of Quizzes at BuzzFeed, writes Fluxblog.

Matthew Perpetua on KCRW

Which Pop Tart flavor matches your personality best? That’s the kind of quiz that drives a lot of traffic to Buzzfeed – traffic that equals revenue for the company.

The unpaid contributors behind Buzzfeed’s viral quizzes

Which Pop Tart flavor matches your personality best? That’s the kind of quiz that drives a lot of traffic to Buzzfeed – traffic that equals revenue for the company.

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