Martini Shot
What We Need
On today’s Martini Shot, I sell a series without a script starring an actor who doesn’t even know the project exists. In other words, it’s pilot season.
By Rob Long • • 3m ListenThere’s an old story about a legendary studio executive who came back from a meeting with a network after selling a television series. It was right around this time of year – pilot season – and it was in New York during Upfronts, which is the weeks-long series of presentations each network gives to the advertising community about their exciting lineup of fall television shows.