Facebook Fiddles with Our Brains

Back in 2012, Facebook conducted a mass experiment on users. Some users had more positive, happy posts removed from their news feeds. Others had more negative posts removed. Facebook wanted to see how the posts of our friends and colleagues affected our own behaviors on the social network. The results of the study were recently released, but the ensuing uproar has not been about the findings. It’s Facebook’s manipulation of user data without consent that’s largely gotten the thumbs down.