Press Play with Madeleine Brand
Streaming platform Twitch gains traction beyond gamers
The website Twitch was known mostly to gamers, but now it’s become more mainstream, with 15 million daily active users. Twitch just hosted a 48 hour marathon of SNL, leading up to its finale last Saturday.
The website Twitch was known mostly to gamers, but now it’s become more mainstream, with 15 million daily active users. Twitch just hosted a 48 hour marathon of SNL, leading up to its finale last Saturday. And Amazon, which now owns Twitch, runs its TV pilots on the platform.