Press Play with Madeleine Brand
The Past and Future of McDonalds
Been to a McDonald’s lately? If you have, you may be in the minority. The nearly 70-year-old fast food brand is struggling with sluggish sales and an identity crisis. CEO Don Thompson got the boot after first-quarter sales infuriated shareholders, and McDonald’s is struggling to compete with chains like Five Guys and Chipotle.
By Madeleine Brand • • 1 min readBeen to a McDonald’s lately? If you have, you may be in the minority. The nearly 70-year-old fast food brand is struggling with sluggish sales and an identity crisis. CEO Don Thompson got the boot after first-quarter sales infuriated shareholders, and McDonald’s is struggling to compete with chains like Five Guys and Chipotle. What’s next for the franchise?
The full episode
5 of 5
Merkel and Putin, Sochi One Year Later, and the Future of McDonald’s- 0:00Merkel and Putin
- 8:04Sochi, One Year Later
- 16:11TV Roundup: Grammys, Small Screen Lawyers, and Brian Williams
- 26:04“Bitter Pill”
- 41:56The Past and Future of McDonaldsYou’re reading this
The full episode
5 of 5Merkel and Putin, Sochi One Year Later, and the Future of McDonald’s- 0:00Merkel and Putin
- 8:04Sochi, One Year Later
- 16:11TV Roundup: Grammys, Small Screen Lawyers, and Brian Williams
- 26:04“Bitter Pill”
- 41:56The Past and Future of McDonaldsYou’re reading this