The Business
Event Programming
The Sound of Music Live and, to a lesser extent, Bonnie & Clyde are examples of how TV networks are using special programming to combat the DVR. But in the era of "hate watching on social media," was a percentage of those 18.6 million viewers who tuned in to Carrie Underwood as Maria haters on Twitter?
By Michael Schneider • • 1 min readThe Sound of Music Live and, to a lesser extent, Bonnie & Clyde are examples of how TV networks are using special programming to combat the DVR. But in the era of "hate watching on social media," was a percentage of those 18.6 million viewers who tuned in to Carrie Underwood as Maria haters on Twitter? With the success of these shows the networks now exhaust audience's taste for these shows by making too much "event programming" in 2014?