The Business
Press Junkets; Predicting the Box Office
The director of Syriana reveals the indignities of the press junket. Plus, a new computer model promises to predict how Hollywood movies will do at the box office.
By Claude Brodesser-Akner • • 30m ListenThe director of Syriana reveals the indignities of the press junket. Plus, a new computer model promises to predict how Hollywood movies will do at the box office.