The Business
Radius Puts Summer Indies in Theaters and Your Living Room
Tom Quinn, co-president of Radius-TWC, explains his multi-platform distribution plan for the sci-fi thriller Snowpiercer; director Charlie McDowell and actor and producer Mark Duplass share why they went the ultra-VOD release route with their movie The One I Love.
Radius, the boutique label of The Weinstein Company, is known for their multi-platform distribution strategy. We look at two Radius films from this summer, Snowpiercer, and The One I Love. The co-president of Radius Tom Quinn tells us why Snowpiercer went to VOD very quickly after a small theatrical release, and Charlie McDowell and Mark Duplass say putting their movie The One I Love on VOD first helped build a fan base that would thoughtfully market the mysterious indie for them.
Images courtesy Radius-TWC.
In this episode
3 storiesHollywood News Banter
Michael Schneider of TV Guide Magazine is joined by Matt Belloni, Executive Editor of The Hollywood Reporter to discuss top entertainment news stories of the week.
Read the story6 minRadius’ Tom Quinn on ‘Snowpiercer’
The dystopian thriller Snowpiercer has a respected director, a recognizable cast and critical acclaim. But on its opening weekend in June, it only played at eight theaters. Just two weeks later, Snowpiercer was available on VOD. With all the hype, many wondered why the film didn’t stay exclusively in theaters longer.
Read the story12 minCharlie McDowell and Mark Duplass on ‘The One I Love’
Another Radius film, The One I Love, also has a non-traditional distribution plan. This sort-of-romantic, sort-of-mysterious indie went a route that’s known as ultra-VOD, meaning the film was available on demand for several weeks before opening in theaters.
Read the story10 min