To the Point

Charitable Giving in the Era of the Ice Bucket Challenge

America's charitable giving has reached only 2% of the GDP for many years now. Do Social Media and mobile devices offer new ways to raise it? How important is it for donors to know that the money they give is being used effectively?

By Warren Olney • Dec 25, 2014 • 52m Listen

America's charitable giving has reached only 2% of the GDP for many years now. Do Social Media and mobile devices offer new ways to raise it? How important is it for donors to know that the money they give is being used effectively?

Also, the luxury cachet of Detroit, and cracks are beginning to appear between Red and Blue when it comes to America's secular religion: football.

Photo: Green Bay local radio and TV personality John Maino performs the ALS Ice Bucket Challenge (ChrisBond)

Warren Olney
former KCRW broadcaster
Claire Martin
Producer, To the Point/Which Way LA?

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To the Point

Charitable Giving in the Era of the Ice Bucket Challenge

America's charitable giving has reached only 2% of the GDP for many years now. Do Social Media and mobile devices offer new ways to raise it? How important is it for donors to know that the money they give is being used effectively?

Share

To the Point

Charitable Giving in the Era of the Ice Bucket Challenge

America's charitable giving has reached only 2% of the GDP for many years now. Do Social Media and mobile devices offer new ways to raise it? How important is it for donors to know that the money they give is being used effectively?

Share