Which Way, L.A.?
Alternative Press
If you've never heard of Glue, Raygun, Ben Is Dead or Bikini, you never will. Those are the titles of so-called "alternative" magazines that have folded recently in the LA market. Before that, LA Style became part of Buzz, which is now a few pages in Los Angeles magazine, a decidedly mainstream publication. Other cities, like New York, have colorful glossies for the hip and the trendy. In LA such projects fail, although free tabloids like New Times and the LA Weekly do manage to stay in business. Tonight, we'll ask editors and publishers why it's so difficult in LA.
By Warren Olney • • 1 min readIf you've never heard of Glue, Raygun, Ben Is Dead or Bikini, you never will. Those are the titles of so-called "alternative" magazines that have folded recently in the LA market. Before that, LA Style became part of Buzz, which is now a few pages in Los Angeles magazine, a decidedly mainstream publication. Other cities, like New York, have colorful glossies for the hip and the trendy. In LA such projects fail, although free tabloids like New Times and the LA Weekly do manage to stay in business. Tonight, we'll ask editors and publishers why it's so difficult in LA.
