Which Way, L.A.?
Eli Broad: the Multi-Billionaire Who's Shaping Los Angeles
On page one of Chapter One in his new book, Eli Broad reminds readers he build two Fortune 500 companies in two different industries from the ground up. He says the $6 billion he earned in business has allowed him to finance education reform, two world-class art collections and cutting-edge biomedical research.
By Warren Olney • • 1 min readOn page one of Chapter One in his new book, Eli Broad reminds readers he build two Fortune 500 companies in two different industries from the ground up. He says the $6 billion he earned in business has allowed him to finance education reform, two world-class art collections and cutting-edge biomedical research. In the introduction, his friend and fellow billionaire Michael Bloomberg says Broad has helped shape Los Angeles into a cultural and architectural capital. They both agree that the book's title describes how he's done it. It's called
Eli Broad: the Art of Being Unreasonable
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Warren Olney
former KCRW broadcaster
Frances Anderton
architecture critic and author
Sonya Geis
Senior Managing Editor
Anna Scott
Former KCRW Housing and Homelessness Reporter
Jim Newton
professor of public policy and communications at UCLA, author of “Here Beside the Rising Tide: Jerry Garcia, the Grateful Dead, and an American Awakening”
Eli Broad
philanthropist and developer