Pop-ups restaurants are becoming a more appetizing business model

Chefs from big cities like New York and Chicago are sweeping through Southern California with pop-up restaurants. Prince Street Pizza, Honey Butter Fried Chicken, and Katz’ Deli have all made appearances in LA.

“The reason a lot of out-of-towners are coming here to do a pop-up is it’s a lot cheaper. It’s incredibly expensive to run a restaurant in general. When you compare space availability, it tends to be a lot easier to do in Los Angeles. And then the second reason is that people in Los Angeles love their pop-ups. … Everyone here is completely game for trying something new,” says Mona Holmes, writer for Eater LA.