The Business
The Hollywood News Banter
Kim Masters and John Horn banter about some of this week's top Hollywood news stories.
Kim Masters and John Horn banter about some of this week's top Hollywood news stories.
- The second annual NewFronts saw digital platforms like Yahoo, AOL and Hulu trot out new video entertainment for advertisers over a week-long event in New York. Reportedly $1 billion worth of ad spending could take place in that digital space. Many known names from the big and small screen took part. Could this impact the broadcast upfronts a couple weeks from now?
- Iron Man 3 sets a box office record opening in China. The version of the film released in China differ from the rest of the world and could indicate a way for Hollywood to tailor its movies for the Chinese audience.
- China's tax on Hollywood films. When China expanded the number of non-Chinese films that get distribution over there they added a tax on the Hollywood studio's piece of the box office. Now, Fox is seeing that the tax could cost the studio $2 million worth of revenue on Life of Pi which played well in China. Could the World Trade Organization get involved in reaching some resolution?