Listen Live
Donate
 on air
Schedule

KCRW

Read & Explore

  • News
  • Entertainment
  • Food
  • Culture
  • Events

Listen

  • Live Radio
  • Music
  • Podcasts
  • Full Schedule

Information

  • About
  • Careers
  • Help / FAQ
  • Newsletters
  • Contact

Support

  • Become a Member
  • Become a VIP
  • Ways to Give
  • Shop
  • Member Perks

Become a Member

Donate to KCRW to support this cultural hub for music discovery, in-depth journalism, community storytelling, and free events. You'll become a KCRW Member and get a year of exclusive benefits.

DonateGive Monthly

Copyright 2026 KCRW. All rights reserved.

Report a Bug|Privacy Policy|Terms of Service|
Cookie Policy
|FCC Public Files

Back to The Mixer

The Mixer

Mixer: When Tech trumps the Tach

For decades, automakers have looked to the auto shows of Los Angeles, the North American International Auto Show in Detroit, and others to unveil their latest luxury vehicle and concept…

  • rss
  • Share
By Steve Chiotakis • Jan 9, 2016 • 1 min read

For decades, automakers have looked to the auto shows of Los Angeles, the North American International Auto Show in Detroit, and others to unveil their latest luxury vehicle and concept cars of the future.

But more and more, it’s the Consumer Electronic Show – or C.E.S. as it’s called – in Las Vegas where they’re making their big splashes.

So far, at C.E.S. 2016, General Motors has pulled back the curtain on a commercial version of its Chevy Bolt; Volkswagen announced a new, electric microbus; and Kia — the Korean automaker — is offering a new sub-brand for is autonomous-driving features.

But perhaps more important than those headlines, is the fact that automakers are focusing more on the latest tech features when marketing their products.

Just back from Vegas, is Frances Anderton, the host of KCRW’s Design and Architecture. And Steve LeVine is Washington Correspondent for Quartz magazine. He’s also the author of The Powerhouse: America, China, and the Great Battery War.

Both joined us for the Mixer.

  • https://images.ctfassets.net/2658fe8gbo8o/AvYox6VuEgcxpd20Xo9d3/769bca4fbf97bf022190f4813812c1e2/new-default.jpg?h=250

    Steve Chiotakis

    Afternoon News Anchor

    NewsLos AngelesBusiness & EconomyTransportationArts
Back to The Mixer