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Back to To the Point

To the Point

Job Cuts Are Taking Their Toll

Some 2.5 million Americans lost their jobs in 2008, and this year three million more are likely to be laid off.  We look at the impact of unemployment across the country.  What will it take to get the next job in a restructured economy? Also, President Obama's envoy is in Jerusalem as fighting flares, a Super Bowl ad is more than just a commercial.

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By Warren Olney • Jan 28, 2009 • 1h 0m Listen

Some 2.5 million Americans lost their jobs in 2008, and this year three million more are likely to be laid off. We look at the impact of unemployment across the country. What will it take to get the next job in a restructured economy? Also, President Obama's envoy is in Jerusalem as fighting flares, and recession or not, a Super Bowl ad still costs $100,000 a second. Why would a company pay that kind of money?


Banner image: Men walk near rows of Caterpillar products at Quinn Co. Caterpillar in City of Industry, California. The biggest international manufacturer of construction equipment, Caterpillar, will eliminate 20,000 jobs, about 18 percent of its workforce, after it announced its fourth-quarter profit dropped of 32%. Photo: David McNew/Getty Images

  • https://images.ctfassets.net/2658fe8gbo8o/AvYox6VuEgcxpd20Xo9d3/769bca4fbf97bf022190f4813812c1e2/new-default.jpg?h=250

    Warren Olney

    former KCRW broadcaster

  • KCRW placeholder

    Andrea Brody

    Senior Producer, KCRW's Life Examined and To the Point podcast

  • KCRW placeholder

    Katie Cooper

    Producer, 'One year Later'

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