Good Food
‘Jell-O Girls’
In the early 20th Century, Jell-O was marketed as a product of convenience for American housewives, a strategy that ensured the brand’s success for generations. But the dessert’s history and the family behind it are riddled with trauma and tragedy.
By Evan Kleiman • • 1 min readIn the early 20th Century, Jell-O was marketed as a product of convenience for American housewives, a strategy that ensured the brand’s success for generations. But the dessert’s history and the family behind it are riddled with trauma and tragedy. Allie Rowbottom describes her family’s legacy as a curse in her book, Jell-O Girls.
