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FROM THIS EPISODE

Late last year, the Anaheim/Orange County Visitor and Convention Bureau hired a man from Texas — Texas! — to attract more tourists to Orange County. But when you're in charge of bringing people to a place with beaches, Disneyland, and fabulous resorts, it ain't too hard of a task, right? To bring even more people to a region that already hosts hundreds of thousands annually, we tell the new guy how to get creative.

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