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Back to Press Play with Madeleine Brand

Press Play with Madeleine Brand

Rosé-flavored strawberries: marketing ploy or truly delicious?

There are rosé-flavored candies, donuts and ice cream. Now Driscoll’s is offering rosé-flavored strawberries. The berries are less about the wine-inspired trends, and more about saving the berry industry.

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By Madeleine Brand • Aug 20, 2019 • 1 min read

There are rosé-flavored candies, donuts and ice cream. Now Driscoll’s is offering rosé-flavored strawberries. The berries are less about the wine-inspired trends, and more about saving the berry industry. We look at what's been happening on farms, and how Driscoll’s is trying to recoup profits. Also, how did scientists develop this flavor?

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    Madeleine Brand

    Host, 'Press Play'

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    Sarah Sweeney

    Vice President of Talk Programming, KCRW

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    Michell Eloy

    Line Editor, Press Play

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    Amy Ta

    Digital News & Culture Editor

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    Dana Goodyear

    host of the podcast “Lost Hills: Dark Canyon”

    NewsFood & Drink
Back to Press Play with Madeleine Brand